Natural progression: ASM Global appoints new ICC Sydney CEO

Australasia News World
Natural progression: ASM Global appoints new ICC Sydney CEO

Global venue management company and producer of live event experiences, ASM Global, has announced that current International Convention Centre (ICC) Sydney general manager Adam Mather-Brown has been elevated to the role of chief executive officer. The role had been unfilled since the retirement of CEO Geoff Donaghy on 1 September, following an extraordinary 30-year career with ASM Global.

An accomplished professional, Mather-Brown has held leadership positions at five major convention centres over 26 years, 20 of which with ASM Global.

As part of the leadership changes, ICC Sydney’s Beverley Parker takes on the position of deputy CEO, in addition to her current role as the venue’s director of business development. Beverley also maintains her role within ASM Global (APAC) as director of marketing.

ASM Global (APAC) chairman and chief executive Harvey Lister AM, said the appointments were a natural progression for those experienced professionals who were part of the team that launched and managed ICC Sydney for its initial 10 years of operations.

“Adam’s experience is exceptional, making him the ideal person to lead ICC Sydney into its second decade of operation, upholding ASM Global’s bold aspiration for ICC Sydney to be one of the world’s best performing convention, exhibition and entertainment centres.”

Lister said during his tenure as general manager at ICC Sydney, Adam had led the operational team to deliver on a people-first promise, embedding risk management, sustainability and a great culture into its business framework.

“Beverley is an exceptional executive who has experience both in venues and sales and marketing. She has been in an executive role at ICC Sydney as director of business development for more than 10 years and has spent a significant part of her career in senior management roles with hotels and other organisations within the Darling Harbour precinct.

Adam Mather-Brown said he was deeply honoured to be entrusted to drive the future direction of the venue and its extraordinary team. “ICC Sydney holds a special place in the heart of Australia’s top Business Events destination, the vibrant and cosmopolitan city of Sydney.”

Beverley Parker said: “Together with our passionate leadership team, I am excited by the prospect of working with our network of stakeholders, clients and team members to continue delivering the world class event services that are synonymous with ICC Sydney.”

Managing Editor, Conference News & Conference & Meetings World. Write Paul an E-mail

Leave a Reply