Business conference specialists C2 International has announced a three-year agreement with the IMEX Group – the first time that C2 International will have partnered with another event.
The deal aims to align the visions of both organisations through dedicated events at IMEX shows as well as on-going opportunities and content throughout the year.
Carina Bauer, CEO of the IMEX, said the group was “really excited about the steps C2 International is taking to share fresh perspectives on running events”.
“Both of our organisations share a firm belief in the power of face to face events and recognise the need for cutting-edge innovation in order for events to become even more powerful and relevant in the future,” she added.
Bauer said the goal was to offer new and creative experiences and education for all IMEX show participants in Frankfurt and America, “and we look forward to working with the ground-breaking team at C2 International to deliver this”.
“We’re thrilled to be partnering with IMEX, who has certainly earned its place as an industry leader in the global meetings sector,” added Martin Enault, president and CEO of C2 International, Asia Pacific.
“It’s a fantastic opportunity for C2 International to share our expertise in creating transformative and immersive events in the cities of Frankfurt and Las Vegas around IMEX shows. IMEX and C2 share a similar vision; we are both dedicated to innovating in the event space and believe wholeheartedly that success stems from creating powerful connections between people.”
IMEX will take place in Frankfurt, Germany from 15–17 May, 2018.
